Advertising and Promotion We promote sports, sports, and more sports.
We want our customers to have more fun during their leisure time. Quality food—Each Take Five store will serve freshly prepared, high quality, popular cuisine that is targeted to appeal to a variety of tastes and budgets with an emphasis on reasonably and moderately priced signature items of particular appeal to a local market.
We can't push our customers hard on collection days, because they are extremely sensitive and will normally judge us on our terms.
The publicity strategies will also generate income for us as a business whilst positively communicating our brand to existing and potential customers. Management has recognized the rapid growth potential made possible by the quick success and fast return-on-investment from the first location.
The sales figures and projections presented here are based upon an additional four store locations at the most premium sites available in the Anytown Metro market area as well as a prime resort location in Destin, Florida.
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